I recently read George Athanassakos’ opinion piece on investing in Bitcoin. While the professor is clearly educated in traditional finance, it’s evident there is a fundamental misunderstanding of Bitcoin itself — enough that I felt compelled to respond.
For transparency, I am the founder of 1Bitcoin.ca, a Bitcoin-only company built to educate Canadians and help them understand this new monetary technology. I don’t claim academic authority, but I do spend every day working directly with Bitcoin and the people using it.
One of the central misunderstandings in the article is the idea that Bitcoin lacks value because it does not produce cash flows. This framework ignores centuries of monetary history. Gold, art, and even residential real estate in Canada are widely held primarily as stores of value, not cash-flow instruments. Bitcoin belongs firmly in this category, which is why so many Canadians choose to Buy Bitcoin in Canada as a savings asset rather than a speculative trade.
Bitcoin’s most important contribution is digital scarcity. Unlike fiat currencies that can be printed at will, Bitcoin’s supply is fixed at 21 million units — enforced by code, not policy. Increased demand does not change the issuance schedule. This is a property no other digital or physical asset possesses.
The article also claims Bitcoin fails as money because of volatility, illiquidity, and transaction capacity. This misunderstands how money evolves. Money does not begin as a medium of exchange — it first becomes a store of value. Bitcoin is only 13 years old, yet it already functions globally, 24/7, without intermediaries, downtime, or central control.
Volatility is not a flaw; it is a consequence of price discovery for a monetizing asset. Despite price fluctuations, the Bitcoin network itself has never stopped operating — not for a single day. This reliability is precisely why Bitcoin has found its way onto balance sheets through Corporate Treasury Bitcoin Canada strategies and long-term capital planning.
Liquidity concerns were valid a decade ago. They are not today. Bitcoin trades globally, around the clock, with deep order books. Large institutions and public companies have entered and exited positions without issue. For investors with substantial exposure, execution quality and discretion are handled efficiently through Bitcoin OTC Canada.
Regulation is another commonly misunderstood topic. In Canada and most developed economies, Bitcoin is treated as a commodity — similar to gold — with clear tax and compliance frameworks. It is legally owned, legally traded, and increasingly understood by regulators, institutions, and investors alike.
What is no longer debatable is this: Bitcoin is digital property. It is a commodity with absolute scarcity, global liquidity, and verifiable ownership. It is held by public companies, sovereign nations, and private individuals worldwide. For families and investors thinking generationally rather than quarterly, Bitcoin for High Net Worth Canadians reflects how this asset is being approached responsibly.
I don’t expect everyone to agree today. Everyone starts skeptical. The real question is how long one remains skeptical without engaging seriously with the technology. When you’re ready to have that conversation, we’re here.
